Today’s digital and social media platforms have transformed advertising, marketing and public relations. They’ve dramatically influenced the spending patterns across virtually all industries and have created profound vehicles for companies to communicate and engage directly with their target audiences. Thatcher+Co. supports its clients in communicating with authenticity, trust and discipline across existing and emerging social channels. We strategically leverage earned media across these tools to further catalyze conversations and brand identity, while leveraging live streaming capabilities to multiply strategic events and activities.